Creating an Informal Recognition Program
© by Bob
Nelson
A lot of people ask me about the best way to create an
informal recognition program; that is, an atmosphere of continuous
and spontaneous praisings and rewards. Probably the best way to
explain such a program is through describing a successful
recognition effort.
Elsie Tamayo, former Training Director for the Department of
Social Services at the City of San Diego, turned around morale,
pride and productivity of the training department by initiating and
implementing an informal recognition program. When Elsie first
started, employee morale was low and the group's identity in the
organization was weak. Elsie met with the thirteen employees in her
department and first asked how they wanted to be perceived by the
organization. The group created its own identity as the "Training
and Development Center," created a logo, and painted it on the
outside and in the lobby of their building. Everyone also got
business cards for the first time, with the new department logo on
those cards.
Elsie then announced that the group was going to spend a half
day a month as a Reward and Recognition Day (R&R Day) in which
the group would come up with things they wanted to do together. In
subsequent months they did such things as taking the train to Los
Angeles to visit a museum, going shopping in Tijuana, going to the
zoo, and so forth. They had no budget for such activities, so
initially any expenses were paid for by the employees.
At each department meeting she solicited the help of one
other employee to come up with some type of fun way to reward
another employee in the group. For example, to announce one
employee's promotion, the group made a parade through the building.
On another occasion an employee was presented with an Energizer
Bunny "because that person kept going and going and going, helping
others when needed." In yet another instance an employee was given a
toy roadrunner for consistently working fast. In addition, Elsie
started each department meeting by reading letters written to her
praising the department or people in it. At all times, she gave the
group the latest information she had about developments in the
organization.
Elsie used numbers as recognition to increase the visibility
of achievements of the group. For example, the number of employees
trained each month was tracked, as were cost saving ideas, and
progress was communicated throughout the organization. Flip charts
were hung publicly in the department, to track progress toward
different goals, and "master's degrees" were awarded to trainers and
managers who trained 1000 hours.
She bartered her training services with other training
companies to get training slots for her group members or facilities
for an off-site retreat. She also started a self-development library
and positioned the use of it by her employees as a reward and
privilege.
She used extensive spontaneous rewards, such as quick
handwritten notes or a note on a flip chart that read, "You really
handled the meeting well yesterday (with specifics and why the
activity was important)" and then posted the flip chart on the
person's door. She often let people come in late the next day after
finishing a training session.
Once a week, every person was given an hour to meet with
Elsie to talk about anything he or she wanted to discuss. Initially
many of the meetings were less than ten minutes, but over time
everyone came to use the full hour. Employees would discuss results
from a training session and how he or she could improve, problems
they were having with other employees, ways to improve their skills
and career potential, etc.
She hosted a fake run "marathon" that included T-shirts, with
all project members, and she awarded "records"--actual LPs with new
labels and jackets--to fit the achievements of individuals in the
group. The "records" were handed out during a mock marathon
celebration.
All of the activities mentioned were conducted with little or
no budget, and throughout employees knew they still had to put in
the hours needed to get their jobs done. Within several months, the
morale, excitement, pride and energy of the department skyrocketed,
and recognition became an ongoing part of the department's
culture.
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